Tuesday, July 20, 2010

When we talk about running...



Waffle cones. Phil Bowerman, legendary track and field coach of the US, used this popular kitchen tool in his little garage workshop, filled them up with a sort of rubber, and a few more alterations to create a shoe that redefined, sorry – Defined jogging for the USA, and then for the rest World. When I say these words and move my hands over the sole of my new Nike waffle-cone shoes (re-introduced as a tribute) that I hold in my hands, trust me, and without an ounce of exaggeration, I get Goosebumps. It is not merely a shoe, but an extension to a very interesting part of history.

And that’s my tribute for it.